Pádel Tepoztlán is a padel club built on community and heart. Its mascot, Santo, brings the fun. Tus canchas de confianza. We built a brand as energetic and welcoming as the game.
Pádel Tepoztlán is more than courts, it is a place to belong. We gave it a mascot, Santo, a playful character that carries the club's warmth and turns every match into an experience.
The idea: your trusted courts, where people come to play, sweat and stay.
Four values anchor everything: community, passion, authenticity and wellbeing. We positioned Pádel Tepoztlán as a club with personality, not just a place to book a court.
Play with heart runs through every touchpoint, from apparel to social.
Santo is drawn as a retro-cartoon mascot, set in Anton and Afacad Flux for a bold, energetic voice. Dynamic court lines and a palette of olive, lime and mint green with royal blue bring the movement of the game.