Forth designs high-end interiors that change how a space feels. Blinds, curtains, floors and accessories from the finest houses, for people who notice every detail. We didn't set out to sell products. We set out to shape an experience.
We explored names built around light and forward motion. In the end, one moved the brand in the right direction: Forth. Forward, toward the future, with a nod to the FORTH method of innovation.
Forth is passionate about exclusivity, elegance, functionality and innovation in interior design. So we positioned it beyond product: an advisor that helps clients transform spaces into places that reflect who they are.
Four values anchor everything: elegance, quality, innovation and service. Light became the thread of the whole brand, and the isotype itself was drawn from the structure of a blind and the play of light through it.
The identity is built on geometric forms that bring strength, balance and elegance, set in Sora, a clean and minimal sans serif. The isotype is constructed on a precise grid, and the palette pairs a deep Pure Black with warm, natural tones.